Post by account_disabled on Mar 5, 2024 3:39:03 GMT
The mean things like Siri Cortana Google Now and the upandcoming ones Facebook M and SoundHounds Hound app. Whats fascinating about personal assistants is that when you do a search you do a search for weather in Siri for example you just get a card about the weather for where you are. You dont get taken to a list of results and taken elsewhere. You just get a direct answer. Most of the personal assistants are already able to answer a lot of search queries using this direct answer methodology.
But what we think is exciting about apps is that we anticipate a future where you can Greece Mobile Number List store an app and it allows the personal assistants to tap into that apps data to answer queries directly. So you can imagine I could do a search for are the trains running on time. Siri taps into my train app pulls that data and just lets me know right there. So no longer am I opening the app. Whats important is the app is actually sort of a gateway through to a data source in the backend. We start to get all this data pulled into a central place. Will Its fascinating. Y tools companies platforms coming up there.
The final thing that we want to point out is that this is a really interesting space because Googles had a lock on web search for what feels like forever. App search is a whole new area. Obviously Google has some advantages just through the fact that the Android devices and theyve got the apps installed in so many places and its part of peoples habits. But there are certainly opportunities. Its the first crack. Its first chink in the armor that means that maybe there are some upcoming players who will be interesting to watch and interesting for us as marketers to pay attention to. Thank you for joining us.
But what we think is exciting about apps is that we anticipate a future where you can Greece Mobile Number List store an app and it allows the personal assistants to tap into that apps data to answer queries directly. So you can imagine I could do a search for are the trains running on time. Siri taps into my train app pulls that data and just lets me know right there. So no longer am I opening the app. Whats important is the app is actually sort of a gateway through to a data source in the backend. We start to get all this data pulled into a central place. Will Its fascinating. Y tools companies platforms coming up there.
The final thing that we want to point out is that this is a really interesting space because Googles had a lock on web search for what feels like forever. App search is a whole new area. Obviously Google has some advantages just through the fact that the Android devices and theyve got the apps installed in so many places and its part of peoples habits. But there are certainly opportunities. Its the first crack. Its first chink in the armor that means that maybe there are some upcoming players who will be interesting to watch and interesting for us as marketers to pay attention to. Thank you for joining us.